How to Apply Skincare Correctly
There is a sacred element to every woman’s skincare routine; comfort in the repeated steps
that bring both the mind and the skin into a desired state of harmony. This routine is far
more than just a daily or nightly ritual, it’s a testament to the power of a nourishing
The steps of a good skincare routine are to cleanse, awaken, balance, and moisturize with
Clé de Peau Beauté products that cater to your skin’s unique texture and tone. The order of
a skincare routine is thinnest products to thickest products, to allow essential ingredients
to penetrate and, ultimately, transform skin’s radiance. Learn the optimal AM and PM
skincare routine order.
Why the Order of Skincare Products Matter
The outermost layers of the skin provide a physical barrier against cellular stress and
environmental toxins. These skin cells leverage an intrinsic system to maintain the most
healthy skin condition. Clé de Peau Beauté’s original research focused on this incredible
innate mechanism, Skin Intelligence, and how to unlock the skin’s ability to distinguish
between good and bad stimuli.
Skin Intelligence is precisely why the order of skincare products matters. As the outer
layers of skin work to keep bad stimuli out, the order in which we apply products helps to
ensure beneficial ingredients penetrate the skin. For this reason, apply the thinnest
skincare products before thicker products, since lighter formulas cannot penetrate heavier
Apply a thinner product like serum before a thicker product like moisturizer. Similarly, a
lightweight serum should come before a heavier eye cream.
How to Apply Skincare Correctly: Day and Night
Both day and night, the order of skincare products should progress from thin to thick.
However, it’s also important to prioritize the ingredients most important to penetrate the
skin, like amino acids in serums, before the products that sit on top of the skin, like
emulsions and creams. Here are the skincare routine steps supported by Clé de Peau
Beauté’s advanced skin cell science.
Step 1: Cleanser
Cleanser should be first in both the AM and PM skincare order to prime the skin for the rest
of the routine. In the daytime, opt for Softening
Cleansing Foam or Clarifying Cleansing
Foam to allow the following skincare ingredients to absorb properly.
Nighttime: Makeup Remover
Radiant skin begins with a clean base, so begin each nighttime skincare routine with a type
of makeup remover. Saturate a separate cotton
square for the eyelids and lips with the Eye
& Lip Makeup Remover to remove stubborn waterproof makeup, or apply the Cleansing
Oil with dry hands to a dry face and rinse well with water. Follow with the Softening
Cleansing Foam or Clarifying Cleansing
Foam to remove any residue before step two.
Masks & Treatments
As a weekly treat, incorporate the Illuminating
Concentrate, a face and eye mask set to
visibly boost radiance for tired, dull skin or opt for the Brightening Mask Treatment
Supreme, a two-step intensive brightening ritual to gently exfoliate, moisturize and remove
dull, dead surface cells. As a ultra-luxurious treat for your skin, introduce the Precious Gold
Vitality Mask into your routine.
Step 2: Awaken
The best order of skincare products awakens the natural Skin Intelligence for optimal
absorption of ingredients. The best-selling The
Serum enhances skin’s suppleness and
hydration and delivers a healthy dose of Skin-Empowering Illuminator to strengthen and
maximize the skin’s ability to defend itself against internal and external stressors, both
morning and night.
Step 3: Balance
Give The Serum one to two minutes to melt into the skin, then move on to step three,
balance. This daytime and nighttime step helps to instantly hydrate the skin and refine
texture, reducing the appearance of roughness and pores.
Those with normal to dry skin should apply three pumps of the Hydro-Softening
Lotion using Clé de Peau Beauté Cotton and
swipe evenly over the face. Those with normal
to oily skin should opt for the Hydro-Clarifying
Lotion, which helps to dissolve excess oil.
Step 4: Treat
Step four of the ideal skincare routine is to treat or address specific skin concerns. Though
the order of this step remains the same both day and night, the products used may change.
Serums contain highly-concentrated ingredients meant to improve targeted skin concerns.
For those looking to dimmish dullness, the Concentrated Brightening Serum will brighten
and moisturize, whereas those with deep-set wrinkles may prefer the Wrinkle Smoothing
Serum Supreme. View the entire Clé de Peau Beauté serum collection for specific
Eye creams are often thinner in texture than moisturizers, so finish the treatment step with
eye care. Apply the Enhancing Eye Contour Cream
Supreme to reduce the appearance of
dark under-eye circles.
Step 5: Moisturize
Even thin, water-based moisturizers have a thicker consistency than softeners and serums,
which is why this step is second-to-last. Daytime moisturizer often protects the skin from
outside stressors, while nighttime moisturizer helps to restore the skin from the day’s
For a lighter barrier of protective moisture, apply two pumps of Protective Fortifying
Emulsion SPF 22 using Clé de Peau Beauté
Cotton and sweep slowly across the face to
support the innate Skin Intelligence. For those with drier skin, apply a quarter-sized
amount of the richly textured Protective Fortifying
Cream SPF 22 onto the fingertips and
smooth slowly over the face.
To repair the effects of the day’s stress and UV rays on the skin, use an intensive nighttime
moisturizer. Sweep two pumps of the Intensive
Fortifying Emulsion across the face with a
cotton square to replenish skin overnight, or
apply a quarter-sized amount of the
thicker Intensive Fortifying Cream to combat
dryness and recondition skin with intense
Step 6 – Daytime: Protect
Sunscreen is an essential step in a daytime skincare routine to fight signs of aging and
protect against UVA and UVB light. Spread a liberal amount of UV Protective Cream SPF
50+ on the face and neck before base makeup for all-day protection.
Step 6 – Nighttime: Renew
To complete your nighttime skincare routine, apply the ultimate age-defying night
cream. La Crème maximizes the skin’s natural
ability to visibly repair, renew, and protect
itself to rejuvenate the look and feel of youthful skin overnight.
Revive Radiance with a Personalized Skincare Regimen
Radiant skin is always within reach with products designed to complement Skin
Intelligence. Take the Clé de Peau Beauté Skincare Quiz today to craft a
skincare regimen ideal for your skin.